ETR_quarterly_Fall2013_f - page 2

The ability to conceive and map a strategic course,
then move your organization in the appropriate
direction, is a critical test of leadership at every level.
Going forward, ETR is developing greater consultative
capabilities to bring to our customers, clients and part-
ners. We’re expanding our offerings, from strategic and
operational planning, to evaluation, research, professional
development and organizational development services.
We can help your organization be more responsive to the
changes occurring in
your
world.
The convergence of school health, public health and
health care offers new ways in which we can all be of
greater service. In ETR’s case, we’ve recently introduced
new, free resources to support colleagues throughout the
field of health care delivery and education. These include
our quarterly
part maga-
zine, part catalog of products and services; and our two
new monthly e-newsletters,
and
, which offer a
unique, lively and informative take on the health care uni-
verse. If you haven’t seen these resources yet, I hope you’ll
take a look at them.
ETR is also actively seeking to expand its partnerships
with other organizations and find opportunities in which
our combined capabilities can create more value for those
we serve.
On behalf of ETR, we once again express our sin-
cere appreciation for our inspiring partnerships and the
extraordinary opportunity to serve and support clients,
communities and stakeholders every day.
Sincerely,
Daniel McCormick, CEO
From our CEO
Markets, clients, technologies and a never-ending swarm
of competitors ensure that the world we face each day is
constantly changing. Adaptability and resourcefulness are
key, as we alter our course in response to frequent shifts
occurring in the marketplace.
Strategically focused change is difficult for boards and
management in most organizations today. The most criti-
cal of success factors include:
§
§
Shared meaning around vision and direction
§
§
The ability of leadership to change long-held practices
and adapt to new strategies
§
§
The alignment of leadership all pulling in the same
direction
The challenges each organization faces are unique to
its history, culture, industry and markets, as well as its cur-
rent threats and opportunities. Therefore,
strategic
lead-
ership is a multi-faceted process that involves all of an
organization’s stakeholders. While the landscape today
can sometimes seem harsh and contentious, it’s also rife
with opportunity for leaders who can align and mobilize
their organizations.
Like most of you, ETR has been looking to the future
and adapting to change. We have charted our course
deliberately using a five-step process of
Discover, Evaluate,
Imagine, Choose
and
Focus.
We have invigorated our
Board of Directors and management with new members
who bring extraordinary strength in innovation to the
table. We are making choices based on the new realities
of the market, and have focused our resources on build-
ing new products, services and solutions that enable the
development of deeper client and partner relationships.
We’re excited about the many opportunities to extend our
longstanding mission and commitments.
Engaging the Dynamics of Change
2
Q
uarterly Report 
|
FALL 2013
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